Selle Italia

Selle Italia: More than a century revolutionising the world of bicycle saddles

The beginning of a great adventure

Founded in 1897 in the small Italian town of Corsico, just outside Milan, Selle Italia was established with the primary mission of making saddles for bicycles, which at the time were the common mode of transport for most people. It was in the late 1970s when the automobile had replaced the bicycle as the main mode of transport and cycling became more of a sport than a form of travel, until recently.

It was at this turning point that the Bigolin family took the reins of Selle Italia and began an upward trajectory, transforming the company into the world's leading supplier of high-end bicycle saddles.

Innovation and vision: The pillars of Selle Italia

Selle Italia is synonymous with constant innovation, embracing new manufacturing techniques and the use of advanced materials. This relentless pursuit of improvement has positioned Selle Italia at the top of the bicycle saddle industry. The brand firmly believes that its greatest challenge is to make its saddles better, lighter and more comfortable, thus making our cycling more enjoyable.

Focus on research and development

All Selle Italia saddles are the product of extensive research and development programmes. The company works closely with the best doctors and biomechanical scientists to design saddles that fit any anatomy to meet any potential cyclist's needs.

Today, research and development are top priorities for Selle Italia. Instead of making saddles and then determining their use, Selle Italia conducts thorough research and laboratory tests, followed by real rider tests. It is this rigorous process that results in the perfect saddles for any discipline: road, MTB, gravel or urban cycling.

Quality and science with idmatch

Selle Italia has been recognised for its idmatch system, which allows the user to scientifically find the ideal saddle according to his physiognomy, guaranteeing a high level of satisfaction, precision and reliability. The technologies of the idmatch system are designed to guarantee the user maximum comfort, well-being and performance during sporting activity.

Selle Italia and Santafixie: A partnership for quality cycling

At Santafixie, we love being part of the Selle Italia distribution network. We offer a wide selection of Selle Italia saddles, so you can find the saddle that best suits your needs and preferences. With Selle Italia, we want to provide you with a premium cycling experience, optimising both comfort and performance.