Miche

Miche, the most advanced components brand

A brand born in the aftermath of war

Miche's beginnings date back to difficult times, specifically the aftermath of the First World War. It was then, in 1919, that the Michelin family decided to open a small business specialising in the manufacture of components and bicycles. Ferdinando Michelin was the person who took the reins of the business from the very beginning.

Innovation and design, values of the Michelin family

Miche's current premises are located on the same street where Ferdinando first began manufacturing Miche components. Design and, above all, the quality of Miche products have been unchanging values for the Italian company since its beginnings. Once a component leaves its factory, they never want to see it there again.

A growing division

In 1963, Ferdinando Michelin gave 50% of Miche to each of his sons. Italo took charge of the components division, while Tideo took over the bicycle division, which he renamed Stella Veneta. Both did well, although Tideo's death led to the sale of the bicycle division. Tideo was so successful that the Michelin brand felt slightly threatened when Miche entered the French market. To avoid any obstacles arising from the similarity in their names, an agreement was signed stating that they would never manufacture bicycle tyres.

Miche's mission

Miche manufactured components for other Italian brands such as Campagnolo, Gipiemme and Pinarello, until these brands began copying Miche's products. Despite this, Miche and other Italian manufacturers are members of La Confederazione Nazionale dell’Artigianato, an association of brands that jointly promote and protect the network of Italian manufacturers and small businesses that make products by hand, following traditional methods.

Discover Miche's qualities at Santafixie

On our website, you can find the best products made by Miche, one of the world's most renowned brands for the manufacture and design of bicycle components. We offer an extensive range of high-quality bicycle components, where you can find everything you need for your bike.

• Wheels
• Brakes
• Chainrings and cranksets
• Chains
• Bottom brackets
• Sprockets

At Santafixie, we know that sometimes it can be difficult to get hold of some of their products because of their high cost. Don't worry, we have a solution to this problem. We have created a section dedicated to Miche products, where you can enjoy great discounts and offers on their products, making them more accessible to you.